Merix · Territory Intelligence

HCP Targeting & Territory Intelligence — Northeast

HQ view · NE region

Ecosystem map — Northeast US

Hover to explore, click to pin. HCP opportunity weighted by patient signal.

NYPANJMACTRIVTNHME
High HCP opportunity
Moderate opportunity
Emerging signal

Territory snapshot — New York

Pulled from HQ Intelligence Layer · Market Research + Claims + Field feedback.

Payer: Moderate
HCP opportunity score92/100Weighted by patient density & awareness
Patient volumeHighBased on recent RP-like presentations
Recommended focusMA + FieldCoordinated plan from HQ
Strategic notesSynthesized from research & field

Dense mix of academic centers and community cardiology; strong upside for targeted MA + field campaigns.

Suggested next actionsFrom HCP Targeting & Field Intelligence
HCP segment prioritization

Prioritize top decile HCPs by RP-like patient load; sequence remaining by referral centrality.

Message focus

Lead with diagnostic confidence + escalation triggers; support with succinct access summaries.

Field / MA coordination

Route complex diagnostic or off-label questions to MA; keep Commercial focused on labeled use & access.